In today’s crowded landscape, payers have every reason to search for care solutions that will create meaningful advantages for everyone involved. Advanced primary care (APC) presents a sustainable answer that gives payers control over their supply chain and cost-effective solutions. Here are a few of APC’s key advantages.

Advantage 1: Control over total cost of care

Vera_5 Competitive Advantages Of APC - graphic1Payers who harness APC take control of primary care delivery and offer a solution built to serve the needs of each member panel. The reason? Primary care is equipped to provide 80 to 90 percent of all patient care. With APC on their side, payers improve health outcomes across their population and drive down the total cost of care

Advantage 2: Increased member access

Vera_5 Competitive Advantages Of APC - graphic2In June of 2020, the Association of American Medical Colleges (AAMC) published data estimating that the United States could experience shortages of primary physicians between 21,400 and 55,200 by the year 2033.

Primary care shortages keep people away from the care they need — but there’s a solution. By embedding dedicated primary care access in their health plans (at little to no cost to members), APC helps payers remove physical, financial, and cultural barriers that are shown to depress primary care utilization.

Advantage 3: Excellent member experience

Vera_5 Competitive Advantages Of APC - graphic3APC equips payers with stand-out solutions:

  • Robust informatics drives customized outreach, increases utilization, and closes care gaps
  • Longer appointment times build patient-provider trust and address underlying problems
  • Integrated care coordination harnesses high-value, low-cost specialty networks —  particularly valuable for Medicare Advantage populations managing multiple chronic conditions 
  • Professional health coaches help patients move through the five stages of behavior change to improve their lifestyle and meet health goals
  • Empathetic listening affirms patients as they achieve positive outcomes and become more invested in their health 

Advantage 4: Market differentiation

Payers stand to rise above their competition when they expand into value-based care models like APC. The result is a hybrid experience where payers retain traditional fee-for-service care models while adding value through APC — and both models work effectively side by side

Advantage 5: Improved quality

Vera_5 Competitive Advantages Of APC - graphic5APC allows realigned incentives between payers, providers, and patients so that everyone involved can prioritize health outcomes over reimbursement. It’s a proven approach that increases and sustains quality of care and member satisfaction — which in turn yields improved HEDIS and Star Ratings for payers. And that’s just the beginning of the many quality improvements APC creates.

Vera: The leader in APC  

Vera_5 Competitive Advantages Of APC - graphic6Vera delivers whole person care across all member populations, and recent partnerships mean even greater access to best-in-class APC. It’s a surefire solution for controlling the total cost of care, improving access, and invigorating member enthusiasm. When payers grab hold of APC, they’re sure to stand above the competition.

Learn more about the proven outcomes of APC by reading our free guide.

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